Ebook Resale Rights: Separating Reality From Hype

A resell rights deal is one where you buy an ebook for a one-time fee and then you’re free to sell an unlimited number of copies of it yourself and keep 100 percent of the profit. Typically a resell rights deal comes as a package containing several books or softwares each valued around 20 to 40 bucks, but you buy the whole package for only, say, 40 bucks. Then you’re free to sell each individual product in the package also for around 20 to 40 bucks and keep all the profit for yourself. Sounds like a dream deal. There are so many ebook resale rights packages running around the web nowadays that it’s something of an epidemic.

There are basically three types of ebook resale rights: reprint rights, master rights, and private label rights. Reprint rights give you permission to resell the books and keep all of the purchase money. Master rights not only give you permission to sell the books, but also give you permission to sell reprint rights to them as well, i.e. a person can buy the whole package from you and then he or she also gets the right to sell it for profit. Generally, the books in reprint rights and master rights packages are still copyright protected and you are not allowed to make any changes to them, and you must still give due credit to their authors.

Private label rights are probably the only kind of ebook resale rights that have any promise of getting income for you. With private label rights you get infobooks that are not copyright protected and you are free either to resell them "as is" or make changes to them yourself. Each infobook is about a specific subject that the public is very interested in. So it has high profit potential. You are free to add anything you want to the private label infobook or rewrite what’s already in it. If you alter it sufficiently, you can even copyright the new product under your own name and then you basically have master rights over it. This way you create a truly unique product for your business.

The best advice for you is: Forget about purchasing reprint or master resell rights. That area has become so saturated that you’re not likely to get much income from it (if any at all). Thousands of people on the internet are offering re-sell packages loaded with products that can each sell individually for 20 to 40 bucks. Let’s get real: you’re not going to be able to sell each one individually for the full price of a book. They make it sound as though you can make 20 to 40 dollars on each item in the package. Rubbish.

Think about it: Just about everybody knows about these ebook resale rights packages. Do you think people are going to buy just one of the items from you for 20 or 40 bucks when they know they can purchase the whole package elsewhere for a comparable price? And as for simply selling the whole package, so many other people are doing the same thing that you’re not likely to stand out to web visitors. That’s because your business isn’t UNIQUE.

Now you do have a reasonable chance of getting good income with private label rights, but NOT if you simply resell those products as-is. If you just want to be lazy and try to sell an infobook without making any real changes to it, then you’re not going to fare any better with it than with reprint or master resell rights. And the reason is that you’re not doing anything unique. You’re just one out of thousands of lazy internet entrepreneur wannabes who are trying to pawn off the exact same ebook resale rights product. And do you think your visitors will have much confidence in you as an authority on the subject of your infobook? When they see you mindlessly selling the exact same book as many others are selling, they’re hardly going to trust you when you recommend the resource.

Remember, if you want to make money on the Web, you need two things: you need CREDIBILITY, and 2) you need to be UNIQUE. So how can you build credibility for yourself and make money from private label rights?

Instead of simply buying a private label product and selling it without changing it, you should see it as an INTRODUCTION to your market, NOT as your main profit product. See it as an outline. Each section of the book will cover a subtopic within its field. Research each subtopic and add your own original material to that section. Do this for all of the sections and you’ll end up with a product that truly stands out from the rest. Now you stand a much better chance of generating income.

Here’s another way to make good use of a private label ebook resale rights. When you research each section in it, find profitable keywords for that section. Then, instead of adding your new material to the directly to the book, make that material into a page on your website that uses those profitable keywords. Then hook up with affiliate programs in the field you’re marketing, and include your affiliate links on your web pages.

Then do this: Take that original private label book and simply insert into it some links to your website. Then offer the infobook as a FREE book. Yes, that’s right, offer it for FREE. It’s well known in marketing that a sure way to attract people to your business is to give away a bit of good free information. This builds people’s confidence in you and entices them to get more from you. This will bring them to your website in a “willing to buy” frame of mind, and your well-researched website can then sell them additional products. Now you’re making profit, and doing so with a unique business.

This way you’re using the infobook as a kind of springboard to building a website with good income potential

To sum up, here’s the best advice for you concerning ebook resale rights:

1. Forget reprint and master resell rights. You won’t be unique with them and there are hordes of other people doing the exact same thing. You stand zero chance.

2. Go ahead and purchase a private label rights products and actually READ it.

3. For each section, do some research on the web to find useful material on that subtopic. Use a keyword research tool ( Site Built It! has an excellent one, and so does Web CEO ) to find profitable keywords for that subtopic.

4. Build each page of your website around a section of the infobook. Use a profitable keyword unique to that page to help bring visitors through search engines.

5. Alter the private-label infobook by putting in links to appropriate sections of your website.

6. Circulate your altered infobook for free as a pre-seller for your business.

The Nicheology ebook resale rights service is one of the best providers of private label infobooks if you’d like to try using private label material to build a profitable business. But go to Nicheology ONLY if you’re willing to the kind of work we’ve just talked about. If you’re willing to do that, then you have a good chance of realizing internet marketing success. But if you just want to get their books and sell them "as is" and just treat this like any other ebook resale rights deal, you’re probably dead in the water.

The way you’ll succeed with ebook resale rights is by adding your own original, high-quality material to a private label book. Make it overwhelmingly useful to your visitors.